Impact and Value

by Sandy Nelson on December 16, 2011

How big are you? How many people do you have?

These are rapidly becoming irrelevant questions. The questions that matter?

What impact do you have? At what scale and level of sustainability? If I choose to invest in your products or services, will there be a value additive return that far exceeds the amount I invest, or will I simply incur a sunk cost?

Impact and value returned in proportion to investment matter. Not size or numbers of people. This is the new reality.

Sandy Nelson

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